The Client
AI-Assisted Retail Execution for Indian Retail
UBORA is an easy-to-use, AI-assisted platform for managing and monitoring retail execution, designed for the complex Indian retail environment.
The Challenge
Building the Full Top of Funnel From Nothing
Ubora needed the full top of funnel built: a website that could carry the brand, owned channels that kept the audience engaged, and an outbound engine that generated conversations on demand.
The Strategic Solution
A brand needs somewhere to send people before it can afford to be loud, so the website came first. Newsletters and LinkedIn kept retail decision makers engaged in between campaigns, while outreach ran quietly in the background, always on.
- Built a fresh website for the brand on WordPress.
- Launched brand newsletters to keep prospects and customers engaged.
- Set up a cold outreach pipeline on MailShake, Snov.io, LinkedIn Sales Navigator, and Phantom Buster.
- Ran LinkedIn social media to build consistent brand visibility with retail decision makers.
Technology Stack
- LinkedIn Ads
- WordPress
- MailShake
- Snov.io
- LinkedIn Sales Navigator
- Phantom Buster


