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B2B Marketing Agency for Tech Companies

B2B Marketing Trusted by the World’s Leading Tech Companies

Microsoft. IBM. Automation Anywhere. Freshworks. Sodexo. CleverTap. We generate qualified pipeline, accelerate sales cycles, and build marketing systems that produce consistent, measurable results.

Our Philosophy

B2B Marketing Built Around Qualified Pipeline

We build B2B marketing around a single measure of success: qualified pipeline. Our 50-person team of strategists and marketers ties every channel to SQLs and works alongside your sales team.

  • ExperienceDecade-long domain expertise across enterprise and startup ecosystems.
  • DataEvery decision informed by analytics, performance signals, and buyer intent.
  • HypothesisAgile test-and-learn cycles that compound into sustained, scalable growth.
Collage of Voxturr B2B marketing teams at work: a performance dashboard, a client handshake, a growth-plan review and a strategy session

Trusted By Leaders Who Demand Results

ITC
Himalaya
TATA
Sodexo
UnifyCloud
Energy Dais
HighRadius
To The New
TrueLoyal
OrangeSlates
Ubora
Wood
Milkbasket
Zinrelo
What We Build

Full-Spectrum B2B Marketing Services

From webinar-led demand generation and whitepaper campaigns to LinkedIn advertising, content syndication, and outbound funnels, we take ownership of execution and tie every activity to SQL and revenue targets.

Webinar-Led Demand Generation
Webinar-Led Demand Generation

We manage the entire process: topic strategy aligned to your buyers’ priorities, multi-channel promotion, live event management, post-event nurture sequences, and a structured handoff to your sales team. Every webinar produces pipeline, not just registrations.

Whitepapers, Ebooks & Lead Magnets
Whitepapers, Ebooks & Lead Magnets

We produce whitepapers, ebooks, research reports, and playbooks for B2B tech companies, written for the buying committee. Precise enough for technical evaluators, strategic enough for the C-suite. Every piece qualifies buyer intent and starts a conversation with decision-makers.

Content Syndication
Content Syndication

We place your whitepapers, guides, and reports in front of verified, intent-qualified B2B audiences on premium publisher networks, reaching decision-makers who haven’t discovered you yet. Leads delivered directly into your CRM, targeted by title, industry, company size, and geography.

LinkedIn & Google Advertising
LinkedIn & Google Advertising

Performance-led paid campaigns targeted by job function, seniority, company size, and buying behaviour, structured around SQL and pipeline metrics, not traffic. We continuously optimise for CPL, CPA, demo conversion rate, and sales-accepted leads.

Account-Based Marketing (ABM)
Account-Based Marketing (ABM)

We build ABM programmes that give your sales and marketing teams a unified strategy: shared account lists, shared messaging, and shared pipeline targets. Personalised LinkedIn campaigns, direct outreach sequences, tailored content, and account-specific landing pages.

Content Marketing & SEO
Content Marketing & SEO

Topic-cluster SEO, thought leadership blogs, conversion-optimised landing pages, and platform presence on G2, Capterra, and Software Advice. Content built the right way becomes a durable pipeline asset, not a publishing calendar.

Outbound Sales Funnels
Outbound Sales Funnels

We design outbound funnels that are personalised, well-sequenced, and built around the buyer’s context. Email sequences, LinkedIn outreach cadences, and sales enablement decks that give your SDR and BDR teams everything they need to open conversations and move accounts through the funnel.

Marketing Automation & CRM Setup
Marketing Automation & CRM Setup

We implement and optimise the full marketing technology stack: HubSpot, Salesforce, Zoho, and N8N. Lead scoring models, automated nurture workflows, CRM hygiene processes, and revenue operations reporting that gives leadership full pipeline visibility.

Proven Impact

Numbers That Define Our Standard

150+

B2B Tech Companies Served Globally

20K

Sales Qualified Leads Generated

500+

Events Executed Since 2017

$50M+

Influenced Pipeline Across Clients

Case Studies

B2B Marketing That Moved the Number

Real numbers from real programmes across HR tech, fintech, and enterprise B2B.

Finance SaaS

AP Automation and Supply Chain Finance

200+ enterprise leads in 6 months

CashFlo is a finance automation platform for AP automation, payment controls, GST compliance, and supply chain financing, trusted by finance teams at companies seeking to modernise accounts payable operations. Voxturr built and managed the lead generation programme and CRM infrastructure for Cashflo, targeting AP heads, finance controllers, and CFOs at mid-market and enterprise companies, and generating 200+ enterprise leads within six months through outbound, content, and LinkedIn campaigns.

Lead Generation CRM Infrastructure Outbound LinkedIn Content Marketing
View Case Study
Cashflo case study
Enterprise Leads 200+
Delivered in 6 Months
B2B

Contract Management SaaS

Contract Management, Centralized and Automated

1,000+ qualified CFO and senior finance leads

IntelligentContract is RLDatix's healthcare-specific contract management platform, a SaaS solution that helps healthcare organisations reduce risk, automate contract processes, and improve profitability. Voxturr built the full-funnel demand generation programme for IntelligentContract, combining inbound content, outbound sequences, SEO, webinars and paid acquisition, generating 1,000+ qualified CFO and senior finance leads across mid-market and enterprise healthcare organisations.

Full-Funnel Demand Gen Inbound Content Outbound SEO Webinars Paid Acquisition
View Case Study
IntelligentContract case study
Qualified Finance Leads 1,000+
B2B Fintech SaaS

RBI-Regulated Supply Chain Finance

Qualified pipeline generated from CFOs, finance directors, and treasury leads

DTX by KredX is an RBI-approved supply chain financing platform connecting suppliers, buyers, and financiers for fast, collateral-free access to working capital. Voxturr built the B2B lead generation programme for KredX, combining lead magnets, content assets, outbound sequences, and LinkedIn demand generation, targeting CFOs, finance directors, and treasury leads at companies that would benefit from supply chain financing. The programme generated qualified pipeline from a buyer segment that requires significant credibility investment before engaging.

B2B Lead Generation Lead Magnets Outbound Sequences LinkedIn Demand Generation Content Assets
View Case Study
KredX case study

Want to see what more we’ve worked on?

View All Case Studies
Industry Expertise

Deep Expertise Across B2B Tech Verticals

Every B2B category has its own buying behaviour, its own vocabulary, and its own competitive dynamics. We bring category knowledge into every programme from day one, so you’re not paying for our learning curve.

Martech

We help Martech companies position against crowded categories and generate qualified pipeline from the CMO and VP Marketing audience with content that earns credibility with a highly informed buyer.

Fintech

CFOs, finance directors, treasury leads: risk-conscious and consensus-driven. We build demand generation programmes addressing regulatory sensitivity and multi-stakeholder buying cycles. Clients include Cashflo and KredX.

HR tech

Webinar programmes, content campaigns, and ABM initiatives for HR Tech companies including Zimyo and Keka, reaching CHRO, HR Director, and People Operations audiences with precision.

AI-Powered SaaS

We help AI SaaS companies translate complex technical capabilities into clear business outcomes for the buyers who hold the budget, across positioning, demand generation, and content strategy.

Retailtech

Retail technology decisions involve a wide buying committee. We help Retailtech companies cut through category noise and reach the decision-makers who control the budget.

Healthtech & Edtech

Buyers combining institutional procurement with strong sensitivity to trust and credibility. We build content programmes and demand generation campaigns that position our clients as the reliable, expert choice.

Voxturr vs Traditional Agencies

A Different Standard of B2B Marketing

Built for founders tired of paying for activity instead of outcomes.

Traditional Agency

Focus Top-of-funnel lead volume and impressions
Targeting Generic audience lists with broad demographic filters
Approach Fixed quarterly campaigns with limited mid-cycle adjustment
Channels Siloed channel execution with separate teams and separate reporting
Content Engagement-focused content optimised for reach and time-on-page
Sales Alignment Marketing and sales operate on separate goals with periodic handoffs
Tech Stack Disconnected tools managed independently across teams
Growth Model Campaign-dependent results that reset at the end of each engagement

With Voxturr

Focus Full-funnel pipeline tied directly to revenue outcomes
Targeting DB360 precision: firmographic, behavioural, and intent signals layered together
Approach Continuous experimentation, weekly reviews, and compounding optimisation cycles
Channels Integrated growth system: outbound, inbound, content, events, and paid in one connected engine
Content Lead magnet-driven assets that qualify intent and move buyers through the funnel
Sales Alignment Marketing and sales share account lists, pipeline targets, and weekly reporting from day one
Tech Stack Integrated, data-driven infrastructure: CRM, automation, ABM, and analytics connected into one system
Growth Model Scalable, compounding system: each campaign cycle builds on the last
How AI Powers Our Work

Our B2B Growth Engine, A System That Compounds

AI has moved from an add-on to a core operational layer in modern B2B marketing. At Voxturr, we embed AI across targeting, content, scoring, and attribution, so every programme gets smarter with each campaign cycle and compounds results over time rather than resetting them.

Marketer reviewing an AI-assisted B2B campaign on a laptop
AI-Powered Lead Scoring & Prioritisation

We use AI to evaluate every prospect against firmographic data, engagement signals, website behaviour, and intent feeds, producing a conversion score that tells your sales team precisely where to focus. The model learns and updates continuously, improving accuracy with every new data point.

Full-funnel ownership

One team owns the entire journey, from targeting and content to campaign execution, scoring, and reporting, so nothing falls between agency silos and every stage is optimised against the same pipeline goal.

Personalised Outreach at Scale

AI drafts and tailors outreach to each account’s context, its industry, the buyer’s role, and recent engagement signals, so every SDR touch reads as one-to-one while running at the volume a pipeline target demands.

Content Performance & Audience Signal Analysis

We measure how each asset performs against real buying signals, not vanity metrics, and feed what resonates back into targeting and messaging so content compounds in effectiveness over time.

CRM Intelligence & Pipeline Forecasting

Clean CRM data combined with AI models turns your pipeline into a forecast leadership can trust, flagging at-risk deals, surfacing next-best actions, and tying marketing activity directly to revenue.

Multi-Channel Attribution & Spend Optimisation

Unified attribution across every channel shows what actually drives SQLs, so budget shifts continuously toward the campaigns and channels producing qualified pipeline.

Client Perspectives

Hear It Directly From Our B2B Partners

The results speak first. Here is what our partners say about getting there.

Justin of Yellowlight in their video testimonial

Yellowlight

“By gaining better visibility into performance metrics and priorities, the team stopped relying on assumptions. This allowed for more straightforward, data-backed decision-making.”

Justin COO, Yellowlight
Tools & Technology

The B2B Tech Stack We Integrate & Operate

Every tool we use is connected into a unified system, giving you complete funnel visibility and a single source of truth for pipeline performance, from first touch to closed revenue.

CRM & Sales tools we operate
ZoomInfo Apollo LinkedIn Sales Navigator Clay Lusha
HubSpot Marketo Instantly Smartlead n8n
LinkedIn Ads Google Ads 6sense Demandbase Meta
GA4 Looker Studio Tableau HubSpot Salesforce

Frequently Asked Questions

1 What does Voxturr do as a B2B marketing agency?

Voxturr builds and executes full-funnel B2B marketing programmes for tech companies, spanning demand generation, webinars, whitepapers, content syndication, ABM, outbound sales funnels, LinkedIn and Google advertising, content marketing, and CRM setup, all tied to qualified pipeline for your sales team.

2 Which companies has Voxturr worked with?

Voxturr’s B2B clients include Microsoft, IBM, Automation Anywhere, Freshworks, Sodexo, Wood PLC, CleverTap, KredX, HighRadius, Zinrelo, Cashflo, Zimyo, and Keka, spanning both growth-stage and enterprise-level companies.

3 How quickly can we expect results from B2B marketing?

Paid media and outbound programmes typically show measurable pipeline movement within 60 to 90 days. Content syndication and webinar programmes produce results within a single campaign cycle, while inbound and SEO build over 6 to 12 months but generate compounding returns after that.

4 Does Voxturr run inbound and outbound B2B campaigns together?

Yes, and the combination is where the strongest results come from. Inbound captures demand from buyers already searching, while outbound creates demand with high-value accounts that haven’t engaged yet, together building a pipeline that isn’t dependent on any single channel.

5 What is ABM and is it right for my B2B business?

Account-Based Marketing is a demand generation strategy where sales and marketing align around a defined list of target accounts and run coordinated, personalised outreach across multiple channels. If your buyers are enterprise or mid-market with long sales cycles and multiple stakeholders, ABM almost certainly belongs in your mix.

6 Does Voxturr work with B2B companies outside the US and India?

Yes. Voxturr has active delivery capability and client relationships across the US, India, Europe, Canada, Singapore, and ANZ, operating from offices in San Francisco and Gurugram.

Build a B2B Marketing Programme That Generates Qualified Pipeline

Book a B2B Growth Audit. We review your current marketing activity, understand your pipeline targets, identify the gaps, and give you a clear view of where to focus and what to expect from a Voxturr engagement.

Project Inquiries

[email protected]

Our Offices

USA

71 Stevenson St, San Francisco, CA 94105, United States

India

427, TowerB3, Spaze iTech Park, Sohna Road, Sector 49, Gurugram, Haryana – 122002

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