Yup: Organic Traffic Up From Hundreds to 15,000+ a Month in 6 Months
Yup is an online tutoring marketplace connecting students with tutors.
- 15K+ Monthly Organic Visits
- 6 Months Time to Scale
- Hundreds → 15K+ Traffic Growth
LearnKarts: 45+ Sales Qualified Leads in Under 3 Months
THE CLIENT
45+ Qualified Leads From a Cold Start
LearnKarts provides course content across Data Science, Deep Learning, Machine Learning, Cloud, DevOps, Blockchain, RPA, IoT, Microsoft technologies, SAP, and software testing, among others. LearnKarts went from no outbound pipeline to demo requests from mid to large companies, in under three months of coordinated outreach and ads. B2B & SAAS 12 case studies
The Results
LearnKarts went from no outbound pipeline to demo requests from mid to large companies, in under three months of coordinated outreach and ads. B2B & SAAS 12 case studies
- 45+ Sales Qualified Leads
- <3 Mo Timeframe
THE CHALLENGE
Getting Mid-Large Companies to Say Yes to a Demo
LearnKarts sells to companies, and B2B deals start with demos. The team needed a steady flow of demo requests from mid to large size companies, built from a cold start.
THE STRATEGIC SOLUTION
Tech Stack
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LinkedIn Ads
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WordPress
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MailShake
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Snov.io
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LinkedIn Sales Navigator
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Phantom Buster
Cold outreach only works if the account list is right before the first email goes out, so ABM targeting came first. LinkedIn Ads warmed the same accounts outreach was about to hit, and dedicated landing pages turned interest into a booked demo instead of a bounce.
- Built an ABM program targeting L&D and technology leaders at mid to large companies.
- Set up cold email outreach on MailShake and Snov.io, powered by LinkedIn Sales Navigator prospecting.
- Ran LinkedIn Ads to warm target accounts before outreach landed.
- Automated LinkedIn outreach sequences with Phantom Buster.
- Developed dedicated WordPress landing pages for each campaign to convert interest into booked demos.
SkillToon: Solving the Chicken-and-Egg for a Live Skill Marketplace
SkillToon is a learning marketplace that connects teachers and students. Voxturr solved the classic two-sided marketplace problem, removed the need for Zoom and external payment gateways by building a one-stop solution, and onboarded 100+ teachers to the platform within the stipulated timeline. Built the database, the supply pipeline, and the launch traction simultaneously.
- 100+ Teachers Onboarded
- One-Stop Platform Built
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